Welcome to our store!

About Us

ÂME BY M is an innovative and evolving beauty & lifestyle brand that was born out of the desire to make people feel empowered by providing them with the tools to do so.

Often outside pressures and expectations determine a person's perception of beauty but ÂME BY M wants those society-dictated "norms" to be broken by providing people with the tools to create their own beauty norms.

Whether you are a beauty enthusiast or a professional, our collection of makeup brushes, sponges, tools and digital forms are perfect to help you unleash your creativity and create who you want to be, beautifully & confidently.

ÂME BY M is also delighted to be recognised and featured in the TATLER UK December 2022 issue: The Beauty Bible.